Sahara Care House Offers to 'Share' NRI Responsibilities

Sahara India Pariwar, the Lucknow, U.P.-based conglomerate that owns the commercial airline Air Sahara, announced last week that it will launch its Sahara Care House service for NRIs living in the U.S. The service will allow Indian Americans to take care of relatives and manage property in India through "relationship ambassadors," who are on call 24 hours a day.

Sahara India Pariwar founder Subrata Roy was inspired to start the service two years ago, when he was visiting the U.S. "He was talking to NRIs at dinner parties across the country, and people kept telling him to do something for them," Sahara Care House CEO Romi Datta told India-West. "He then went back, wrote up a basic document, and we did focus group studies. What we found was that all NRIs-whether they spend five days or 20 years abroad-can benefit from our services."

Source: Indiawest